Local Platforms & Tools

In the ever-evolving world of digital payments, E-wallets have rapidly become a go-to solution for seamless, secure transactions. Among the many players in this vast field, two Vietnamese platforms, MoMo and ZaloPay, have taken center stage in the Asian market. The rise of mobile payments is a fascinating tale of technology, convenience, and strategic competition. […]

As a tech enthusiast, you’re probably familiar with the global messaging giants: WhatsApp, Facebook Messenger, and WeChat. But, have you heard about Zalo? If you’re in Vietnam or planning to do business there, understanding the dynamics between Zalo and WhatsApp will offer you valuable insights into the country’s digital communication landscape. So, let’s dive into

Vietnam’s social commerce landscape is rapidly evolving, driven by the dynamic interplay of livestreaming, TikTok Shop, and other digital platforms. As the country embraces digital transformation, these elements are reshaping the way businesses engage with consumers, offering new opportunities and challenges for marketers. Livestreaming has emerged as a powerful tool in Vietnam’s social commerce scene.

In the rapidly evolving landscape of Vietnamese e-commerce, two giants stand at the forefront: Tiki and Shopee. These platforms have not only transformed the way Vietnamese consumers shop but have also set the stage for a fierce competition that is reshaping the market dynamics. As marketing enthusiasts and media professionals, understanding the intricacies of this

Zalo, Vietnam’s leading super app, has become a cornerstone in the country’s digital landscape, revolutionizing the way people communicate and businesses advertise. Launched in 2012 by VNG Corporation, Zalo has rapidly evolved from a simple messaging platform to a multifaceted application that integrates social networking, e-commerce, and digital payments. This transformation has positioned Zalo as